BRILLIANT RESULTS
Increased awareness by 3%.
Trust increased by 3%.
Acquisition up 20%.
Deposit Limit usage doubled in 4 weeks.
SIMPLE QUESTION
How do you create trust in shouty, bombastic & untrustworthy category?
WHO WOT WHY'S ANSWER
PLAY. IT’S WHY WE’RE HERE is truthful about what the brand delivers. Small, yet epic moments of play in the everyday. Executed with a distinctly different, non bombastic tone of the category.
“Asking an agency to tear up the rulebook on how your category behaves is always going to be a daunting task, but Who Wot Why’s methodical and collaborative approach meant there were no ‘ta da’ moments, no sleepless nights, it was a journey we took together in the true sense of a partnership, and the results
speak for themselves.”
- Jonathon Llyod, Head of Gaming Brand and Propositions at Sky Betting & Gaming.
