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BRILLIANT RESULTS
Recall up 13 points (vs 7..1 points charity benchmark).
Recommendation up 6.5% (vs 2.7% charity benchmark).
SIMPLE QUESTION
How do you return Shelter to its activist roots and highlight the housing emergency to the nation?
WHO WOT WHY'S ANSWER
FIGHT FOR HOME uses real people’s stories to hit home the frightening human truths, without compromise.
"We loved working with Who Wot Why. Their no-nonsense approach and absolute focus on impactful creative was refreshing. The team sweated every detail when it came to crafting each execution and we were thrilled with the results."
- Ariel Haber, Ex-Head of Marketing at Shelter
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