THE WHO WOT WHY, AND HOW OF SOCIAL AND INFLUENCER MARKETING
It starts with who: your audience.
Who they are is your ambassadors, not just your consumers.
Social media is saturated.
Success on socials is about emotion.
Conquer that and you have a fully engaged audience.
HOW WE DO IT
FOUR STEPS
RESEARCH - We ask our audience Wot they want. We use AI-driven social listening, to ask 'what are the best digital shapes to tell my story?'
STRATEGISE - We engage niche digital communities with consistent content on social media, streaming platforms, partnerships, IRL marketing activations.
IDEAS - Bespoke and remixed trends that tell your story. Populating your feed with authentic and distinct content.
DISTRIBUTION - How can audiences love your work if they can't find it? We ensure your campaign won't die in the dark. Connect with your niche audience through strategic publishing, SEO optimisation, and metadata.
